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  1. This Is Strategy: Make Better Plans
    Special Price EGP 1,102.50 Regular Price EGP 1,225.00
    A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world."With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." —Adam Grant, author of Think AgainIn this unique and…
  2. Good Habits, Bad Habits How to Make Positive Changes That Stick
    Special Price EGP 718.20 Regular Price EGP 798.00
    ‘The world's leading expert on habits’ – Matthew Syed, bestselling author of Black Box Thinking and Rebel IdeasWhat if you could harness the extraordinary power of your unconscious mind to achieve your goals?Shockingly, we spend nearly half our day repeating things we've done in the past without thinking about them. How we respond to the people around us; the way we conduct ourselves in meetings; what we buy; when and how we exercise, eat and drink – a truly remarkable number of…
  3. KIND
    Special Price EGP 972.00 Regular Price EGP 1,080.00
    While it doesn't always make headlines, there is a growing recognition that kindness is vital to strong performance at work. In the broad range of leadership skills, kindness is inherently quieter, more personal and harder to see – and yes, less interesting or cinematic than controversial tweets and 'bullying boss' behaviour. But kindness builds empathy and trust, which ultimately creates a sense of psychological safety – and that safety leads to more creativity; a better quality of…
  4. Smart Social Media
    Special Price EGP 972.00 Regular Price EGP 1,080.00
    Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves. Both practical and informative, Smart Social Media is full of actionable insights and valuable guidance that will emphasize the importance of using social media strategically, to enhance brand awareness, boost engagement, build relationships with your…
  5. The Laws Of Human Nature
    Special Price EGP 1,296.00 Regular Price EGP 1,440.00
  6. The 10-Day Mba
    Special Price EGP 832.50 Regular Price EGP 925.00
    ''Anyone who has ever wished they attended a top-ten MBA school now has an alternative. Silbiger''s The 10-Day MBA. It distils the basics of a top MBA programme. It''s interesting, informative and certainly cheaper. I recommend it!'' Tom Fischgrund, author of The Insider''s Guide to the Top Ten Business SchoolsA business classic, The 10-Day MBA provides an invaluable guide for all the people who do not have the time or resources to take a full-time business degree, or who require a…
  7. Smart Trust: The Defining Skill that Transforms Managers into Leaders
    Special Price EGP 625.50 Regular Price EGP 695.00
    When Stephen M.R. Covey wrote The Speed of Trust in 2006, he had no idea the book would sell over 2 million copies in twenty-two languages and become a worldwide phenomenon. His belief in the hidden power of trust to change lives and impact organizations is now expanded in Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World.Trust in the modern workplace cannot be overstated. Trusted people are more likely to be hired and promoted, get the best projects and…
  8. Give and Take: Why Helping Others Drives Our Success
    Special Price EGP 625.50 Regular Price EGP 695.00
    Everybody knows that hard work, luck and talent each plays a role in our working lives. In his landmark book, Adam Grant illuminates the importance of a fourth, increasingly critical factor – that the best way to get to the top is to bring others with you.Give and Take changes our fundamental understanding of why we succeed, offering a new model for our relationships with colleagues, clients and competitors. Using his own cutting-edge research as a professor at Wharton Business School, as…
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