Non Fiction Genres

Featuring a foreword by Reid Hoffman, founder of LinkedIn, this fascinating handbook inspires potential founders and provides essential guidance and advice for people who want to create their own start-up and build a successful company. This book answers the question “how do I get started?” It takes the reader from making the decision to plunge into entrepreneurship, through the process of choosing and developing an idea and team, all the way to raising capital and working with VCs and angel investors.

If you're feeling broke, stressed and fed up of living pay cheque to pay cheque then you're in the right place. Anna Brading was in your position once too, but now she's changed her life, and her finances. She is here to help you do the same.

Money. It’s as fundamental to our lives as air, water, fire and earth. It is the fifth element, without which humankind would struggle to survive.Now, global economist David McWilliams has written a brilliantly original book exploring our relationship with money and how it sustains the existence of civilisation as we know it. In Money , McWilliams aims to do for cash what David Attenborough did for the to unlock its mysteries, its limitations and its awesome power. We journey all across the world, through the present and the past, to survey the ever-evolving dynamics of money in a way that has never been seen before. We’ll go from the birthplace of money in the Middle East to where trade began along the silk road to China; we’ll explore markets from Marrakech to Wall Street . We’ll uncover the dawn of our relationship with money and track its history to more fully understand man’s current relationship with it, and its impact on the world right now.The story of money is the story of modernity . It’s the story of our desires, our genius and our downfalls, and has shaped the very essence of what it means to be human. And yet despite money’s primacy, most of us don’t truly understand it. Where does money come from? How much is out there? Who controls it? Nothing we’ve invented as a species has defined our own evolution so thoroughly and changed the direction of our planet’s history so dramatically. Money is power – and power beguiles, power sparkles and power unleashes our deepest cravings.So then, the story of Money is the story of earth’s most inventive, destructive and dangerous animal, Homo Sapiens. Our story.

Tony Robbins, who has coached more than fifty million people from 100 countries, is the world’s #1 life and business strategist. In this new book, he teams up with Christopher Zook, a renowned financial investor who draws from thirty years of experience to round out the trilogy of #1 New York Times bestselling financial books. Together they reveal how, for decades, trillions of dollars of smart money– think of large institutions, sovereign wealth funds, individuals with ultra-high-net worth – have been making outsized returns using alternative investments in private equity, private credit, private real estate, energy and venture capital. Until recently, the vast majority of investors – those of us without insider access or eye-popping checkbooks – have been locked out of these exciting, high-yield opportunities. But there is a change underway. Alternative investments are coming to the masses, and investors need to know how to navigate their options, assess the merits of these opportunities, and determine how to best take advantage of this massive trend. In The Holy Grain of Investing, you’ll Where opportunities will arise as we transition from the 'free money' era of zero interest rates to a new more realistic environment. How to take advantage of the trillions flowing into private investments by owning a piece of the firms that manage the assets. How to take advantage of private credit as an alternative (or compliment) to bonds. How and why professional sports teams have become an asset class of their own. How the renewable energy revolution will create new winners and losers. How investments in private real estate can work as an inflationary hedge. Interviews, advice, and insights from some of the world’s most formidable titans of industry, such as Howard Marks of OakTree Capital, Vinod Khosla of Khosla Capital, Barry Sternlicht of Starwood, Robert Smith of Vista, and Peter Theil of Founders Fund, among others.

In Cultures of Growth, award-winning social psychologist Mary C. Murphy argues that mindset transcends individuals. Drawing on compelling examples from her work with Fortune 500 companies, startups and schools, she shows how we can all create a growth mindset culture.

Murphy’s original decade-long research reveals that organisations and teams more geared toward growth inspire deeper learning, spark collaboration, spur innovation, and build trust necessary for risk-taking and inclusion. They are also less likely to cheat, cut corners, or steal each other’s ideas. And they’re more likely to achieve top results. In these cultures, great ideas come from people from all backgrounds and at all levels - not just those anointed as brilliant or talented.

In a world where success seems reserved for a chosen few, Cultures of Growth unveils a radically different approach to creating organisations that inspire learning, growth, and success at all levels.

The #1 book for coaches, leaders, talent managers and professionals around the world. This is the definitive and fully updated new edition."Coaching for Performance is the proven resource for all coaches and pioneers of the future of coaching." Magdalena N. Mook, CEO, International Coach Federation (ICF) An international bestseller, featuring the influential GROW model, this book is the founding text of the coaching profession. It explains why enabling people to bring the best out of themselves is the key to driving productivity, growth, and engagement. A meaningful coaching culture has the potential to transform the relationship between organizations and employees and to put both on the path to long-term success. Written by Sir John Whitmore, the pioneer of coaching, this new edition has been fully revised by Tiffany Gaskell, Director at Performance Consultants, the global market leaders in performance coaching. This 6th edition has been updated throughout to reflect today's new world of work, and will revolutionize the traditional approach to organizational culture. Insightful real-world examples serve to champion inclusivity, alongside practical exercises which place an increased value on trust and responsibility. Critical new material has further been added to strengthen the process of measuring the benefits of coaching as a return on investment; all ensuring this contemporary new edition will remain at the forefront of professional coaching and leadership development. "Shines a light on what it takes to create high performance." John McFarlane, Chairman, Barclays, Chairman, TheCityUK

Blockchain technology and the cryptocurrencies it enables are being described by some people as the biggest thing since the internet, but very few people understand it, or the opportunities it brings. Enter this down-to-earth guide to understanding what cryptocurrencies are, why it matters, and how to make money from them. This book is for everyone who has heard of bitcoin and cryptocurrencies, wants to learn more - and make money on the back of it. Believe it or not, if you bought $1,000 of Bitcoin in 2010, you would now be worth over $220m! This has left the public stunned. People around the world are asking "What on earth is a crypto?", "Should I buy some Bitcoin?", "How do I even buy some cryptocurrencies?", "Isn't this just one big bubble?" and more. Siam Kidd is one of the world's leading authorities on how to safely invest in cryptocurrencies. He runs The Realistic Trader, home to the world's best crypto investing course for beginners with a community of followers from around the globe. He created this book to lift up the crypto bonnet in order to reveal, explain and illustrate everything you really need to know about this fascinating market. You'll learn: · What all this Crypto stuff is · Why it exists · Where this industry is going in the future · How it will positively change your life · The pitfalls and errors every newbie makes · And importantly, how to safely play in this market if you so wish to have a dabble with some risk capital! This book does all that without boring you with mathematics and 'Geek Speak'.

A business school MBA takes time and money. Yet with a laser focus on what matters most, there is an alternative way for aspiring business leaders to learn business essentials and to take charge in organizations.

Many strategic change efforts fail. And virtually all of them are harder than they need to be. Why is this? And what can we do to make change more likely to stick?

Dr. Elsbeth Johnson, a former equity analyst and London Business School Professor now teaching at MIT, has spent a decade researching how to deliver strategic change in practice. Based on asking managers what they needed from leaders, rather than just asking leaders what they did, her resulting Step Up, Step Back approach challenges some of our most fundamental beliefs about how to lead change – and indeed, about what we even consider to be 'leadership'.

The Step Up, Step Back approach suggests leaders need to step up and do more than they typically do in the early stages of the change – in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change – again, in specific ways, at specific times. The result is not only change that sticks, but empowered, motivated managers who can get on with delivering change, without needing ongoing input or cover from leaders. Using real-world examples of how to apply the science in practice, Step Up, Step Back gives you a roadmap for how to deliver strategic change in your organization.