Non Fiction Genres

An eye-opening, Gladwellian look at the power of a positive attitude toward failure and its profound impact on our success in any field.

Rebel Ideas examines the power of 'cognitive diversity' - the ability to think differently about the world around us. It explains how to harness our unique perspectives, pool our collective intelligence and tackle the greatest challenges of our age - from climate change to terrorism. It draws on a dazzling range of case studies, including the catastrophic failings of the CIA before 9/11, a fatal communication breakdown on top of Mount Everest and a moving tale of de-radicalisation in America's Deep South.

What is the secret to success? Black Box Thinking. Ten years on from its original publication, Black Box Thinking remains a game-changing manifesto for success. In this special anniversary edition - featuring brand new material from Matthew Syed - his bold thesis that failure, far from being something to fear, is the secret to innovation and improvement feels more urgent than ever. Packed with gripping case studies, eye-opening research, and stories from elite sport, cutting-edge medicine, aviation, business, and beyond, Syed shows how the most progressive individuals and organizations treat mistakes not as threats, but as tools for growth. This is a book for anyone striving to do better. It will change how you think about failure - and show you how to turn it into success. 'Highly persuasive' DAILY MAIL 'It highlights the need for a growth mindset in life' RICHARD BRANSON 'A book that dares us to do better' HOWARD JACOBSON