Self-Help

Allen Carr was a chain-smoker, who used to get through a hundred cigarettes a day until he discovered the Easyway to Stop Smoking in 1983. His method involves a psychological reappraisal of why people smoke as well as understanding the subtle and pervasive nicotine trap and how it works. No other method has ever been as successful in getting smokers to quit. This is a brand new presentation of the bestselling Easyway method. This book spearheads a major relaunch for the world famous Easyway brand. Allen Carrâ s books have sold over 11 million copies to date in more than 25 different languages and Stop Smoking Now is the newest presentation of the Easyway message, updated for the 21st century but still centred on the worldâ s most effective stop-smoking programme â the tried and tested Easyway method, â the one that worksâ . The Allen Carr method has been presented here in a lively, informative and streamlined way. This book brings the original Easyway concept bang up do date, incorporating lessons that have been learned from those who teach in the global network of Allen Carr clinics. No one has more experience of helping smokers quit.

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors.

Whether she's in front of the camera or behind the scenes, style icon Lauren Conrad has spent years learning from the pros and perfecting her look, and now she's sharing all her beauty secrets.

Bestselling author and world-famous makeup artist Bobbi Brown reveals her expert techniques for creating show-stopping eyes—from everyday natural to smoky to party sparkle. To coincide with the launch of Bobbi's eyewear range and a brand-new eye makeup palette, Everything Eyes covers basic eye care, essential brushes and tools, and step-by-step tutorials

From the widely acclaimed HOW TO TALK series, discover tried and tested communication strategies to survive and thrive with kids ages 2-7

World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea-the power of our mindset.

Dweck explains why it's not just our abilities and talent that bring us success-but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn't foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals-personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area.