Business

 

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.

"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." —Adam Grant, author of Think Again

In this unique and thought-provoking book, Godin shares insights on strategy through a series of powerful reflections and observations that will reshape how you approach problems, make decisions, and create change.

“Creating tomorrow by repeating yesterday is not a useful way forward.”

“Every strategy requires choice. And those choices often involve saying ‘no’ to things we could do, but won’t do.”

“It’s not easy to persuade someone to want what you want. It’s much more productive to find people who already want to go where you’d like to take them.”

This is Strategy is a modern classic that offers perspectives you'll find yourself returning to again and again. Rather than providing step-by-step formulas, Godin offers something more valuable: a new way of seeing and thinking about the challenges you face.

You’ll discover how to:

• Identify your "smallest viable audience" and make remarkable work they can't ignore
• Understand and influence the systems shaping our world
• Prioritize long-term thinking over instant gratification
• Make smart, purposeful choices that shape a better tomorrow

Who this book is for:

• Leaders who want to think more deeply about their impact
• Entrepreneurs tired of conventional business advice
• Change-makers seeking lasting transformation in their career and community
• Anyone feeling stuck in outdated systems and looking for a fresh perspective

Strategy turns our effort into impact. Your journey to better thinking starts here.

‘The world's leading expert on habits’ – Matthew Syed, bestselling author of Black Box Thinking and Rebel Ideas

What if you could harness the extraordinary power of your unconscious mind to achieve your goals?

Shockingly, we spend nearly half our day repeating things we've done in the past without thinking about them. How we respond to the people around us; the way we conduct ourselves in meetings; what we buy; when and how we exercise, eat and drink – a truly remarkable number of things we do every day, we do by habit.

And yet, whenever we want to change something about ourselves, we rely on willpower alone. We hope that our determination and intention will be enough to effect positive change. And that is why almost all of us fail.

Professor Wendy Wood is the world's foremost expert on habits. Drawing on three decades of original research, she explains the fascinating science of how we form habits and provides the key to unlocking our habitual mind in order to make the changes we seek.

Combining a potent mix of neuroscience, case studies and experiments conducted in her lab, Good Habits, Bad Habits is a comprehensive, accessible and highly practical book that will change the way you think about almost every aspect of your life.

‘Wendy Wood is the world’s foremost expert in the field, and this book is essential’ – Angela Duckworth, bestselling author of Grit

Smart Thinking focuses on common thinking challenges – both rational and emotional – and gives you an array of practical solutions, helping you deal with unexpected problems and difficult decisions simply and effectively.

Featuring a foreword by Reid Hoffman, founder of LinkedIn, this fascinating handbook inspires potential founders and provides essential guidance and advice for people who want to create their own start-up and build a successful company. This book answers the question “how do I get started?” It takes the reader from making the decision to plunge into entrepreneurship, through the process of choosing and developing an idea and team, all the way to raising capital and working with VCs and angel investors.

If you're feeling broke, stressed and fed up of living pay cheque to pay cheque then you're in the right place. Anna Brading was in your position once too, but now she's changed her life, and her finances. She is here to help you do the same.

Money. It’s as fundamental to our lives as air, water, fire and earth. It is the fifth element, without which humankind would struggle to survive.Now, global economist David McWilliams has written a brilliantly original book exploring our relationship with money and how it sustains the existence of civilisation as we know it. In Money , McWilliams aims to do for cash what David Attenborough did for the to unlock its mysteries, its limitations and its awesome power. We journey all across the world, through the present and the past, to survey the ever-evolving dynamics of money in a way that has never been seen before. We’ll go from the birthplace of money in the Middle East to where trade began along the silk road to China; we’ll explore markets from Marrakech to Wall Street . We’ll uncover the dawn of our relationship with money and track its history to more fully understand man’s current relationship with it, and its impact on the world right now.The story of money is the story of modernity . It’s the story of our desires, our genius and our downfalls, and has shaped the very essence of what it means to be human. And yet despite money’s primacy, most of us don’t truly understand it. Where does money come from? How much is out there? Who controls it? Nothing we’ve invented as a species has defined our own evolution so thoroughly and changed the direction of our planet’s history so dramatically. Money is power – and power beguiles, power sparkles and power unleashes our deepest cravings.So then, the story of Money is the story of earth’s most inventive, destructive and dangerous animal, Homo Sapiens. Our story.

Tony Robbins, who has coached more than fifty million people from 100 countries, is the world’s #1 life and business strategist. In this new book, he teams up with Christopher Zook, a renowned financial investor who draws from thirty years of experience to round out the trilogy of #1 New York Times bestselling financial books. Together they reveal how, for decades, trillions of dollars of smart money– think of large institutions, sovereign wealth funds, individuals with ultra-high-net worth – have been making outsized returns using alternative investments in private equity, private credit, private real estate, energy and venture capital. Until recently, the vast majority of investors – those of us without insider access or eye-popping checkbooks – have been locked out of these exciting, high-yield opportunities. But there is a change underway. Alternative investments are coming to the masses, and investors need to know how to navigate their options, assess the merits of these opportunities, and determine how to best take advantage of this massive trend. In The Holy Grain of Investing, you’ll Where opportunities will arise as we transition from the 'free money' era of zero interest rates to a new more realistic environment. How to take advantage of the trillions flowing into private investments by owning a piece of the firms that manage the assets. How to take advantage of private credit as an alternative (or compliment) to bonds. How and why professional sports teams have become an asset class of their own. How the renewable energy revolution will create new winners and losers. How investments in private real estate can work as an inflationary hedge. Interviews, advice, and insights from some of the world’s most formidable titans of industry, such as Howard Marks of OakTree Capital, Vinod Khosla of Khosla Capital, Barry Sternlicht of Starwood, Robert Smith of Vista, and Peter Theil of Founders Fund, among others.

In Cultures of Growth, award-winning social psychologist Mary C. Murphy argues that mindset transcends individuals. Drawing on compelling examples from her work with Fortune 500 companies, startups and schools, she shows how we can all create a growth mindset culture.

Murphy’s original decade-long research reveals that organisations and teams more geared toward growth inspire deeper learning, spark collaboration, spur innovation, and build trust necessary for risk-taking and inclusion. They are also less likely to cheat, cut corners, or steal each other’s ideas. And they’re more likely to achieve top results. In these cultures, great ideas come from people from all backgrounds and at all levels - not just those anointed as brilliant or talented.

In a world where success seems reserved for a chosen few, Cultures of Growth unveils a radically different approach to creating organisations that inspire learning, growth, and success at all levels.

The #1 book for coaches, leaders, talent managers and professionals around the world. This is the definitive and fully updated new edition."Coaching for Performance is the proven resource for all coaches and pioneers of the future of coaching." Magdalena N. Mook, CEO, International Coach Federation (ICF) An international bestseller, featuring the influential GROW model, this book is the founding text of the coaching profession. It explains why enabling people to bring the best out of themselves is the key to driving productivity, growth, and engagement. A meaningful coaching culture has the potential to transform the relationship between organizations and employees and to put both on the path to long-term success. Written by Sir John Whitmore, the pioneer of coaching, this new edition has been fully revised by Tiffany Gaskell, Director at Performance Consultants, the global market leaders in performance coaching. This 6th edition has been updated throughout to reflect today's new world of work, and will revolutionize the traditional approach to organizational culture. Insightful real-world examples serve to champion inclusivity, alongside practical exercises which place an increased value on trust and responsibility. Critical new material has further been added to strengthen the process of measuring the benefits of coaching as a return on investment; all ensuring this contemporary new edition will remain at the forefront of professional coaching and leadership development. "Shines a light on what it takes to create high performance." John McFarlane, Chairman, Barclays, Chairman, TheCityUK